Only 29% of the UK workforce are motivated- 5 Tips to turn it around


Did you know that only 29% of the UK workforce are motivated? If most business owners are giving out this message, how on earth must their staff feel? Yes, we know the economic climate is tough, but you must get on with business. Keep engaging with staff and other contacts. This is an opportunity to prepare yourself for the upturn.


5 tips on motivating your workforce:


1- As a business owner, take a long hard look at yourself. Are you motivated? Do you get up in the morning and look forward to going to work? Is your business your passion? The answer to all these questions should be yes. If you accept that you are in need of motivation then talk to an expert, but it must be someone outside the business.


2- Are your employees motivated? Engage with your employees and establish if they are motivated. What would they like to see happen within the company? More often than not the employees know the right answers to your problems, but were too nervous to speak out.


3- Do you reward your employees for customer service excellence? Do you know what your customers think of your service? If you reward for success then you are likely to get more success.


4-Do you train and develop your employees? This is vital for long term success.


5-Do you know the strengths and weaknesses of your team? Is the team correctly balanced?  I suggest you carry out motivational mapping to ensure you have the correct team balance and then participate in team building events.


Are you surprised that the likes of John Lewis and Sports Direct are always doing so well? I’m not. They have continued to invest in their most important asset – employees – through a solid staff engagement and bonus programme. If you motivate your team, you too can maintain, and possibly boost, your profits despite the current climate.

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Hello Dave
Would you please insert a back link with the source of this statistic? This is quite shocking as a matter of fact 29% backed up by a back link for cross referencing would be very helpful! I love back links and use them all over the place! Regards from over the Channel : @brunogebarski

Dave says:

Hi Bruno, Thanks for the comment. If you go to to the business innovation and skills website you will find the employee engagement report conducted by David Macleod. It makes interesting reading, regards Dave

Dave, this just confirms what research consistently shows i.e. 2 out of 3 people are unfulfilled in their jobs/ work. I agree wholeheartedly with your comments but back to point 1, if your business does not motivate you and is not your passion the get out NOW!

Point 2, if your employees are not motivated, it is either down to the reasons highlighted or they also are the 2 out of 3 unfulfilled or maybe the 1 out of 2 who research consistently shows are ‘in the wrong job’!

Dave says:

Hi Steve, Thanks for commenting. Ofcourse your comments are correct but the issue id this. The figures clearly point out that employers are not engaging with their staff and therefore employees clearly feel demotivated. Firstly you must start the engagement process but then you must understand what motivates each individual employee to get out of bed in the morning and perform to the highest level. Find this out and you have found the crown jewels.

Jason Stone says:

Hi Dave,

Incredible statistics, however, not surprising! Many business owners I work with are finding it extremely difficult to cope with a changing economic landscape that requires honesty, courage and a willingness to admit that change is inevitable. This often leads to de-motivation and the obvious consequences for maintaining a vibrant and productive work force.

I particularly value your advice on seeking impartial, and by implication, non-judgemental advice.

Leading or running a business/organisation is often a very lonely and demanding place to be. However, it doesn’t have to be that way! With a coaching consultant business owners can explore on a one-one basis the way to take their business/organisation forward with the necessary strategies to facilitate effective change.

At LokoVita we lead our clients through a period of challenging and honest business introspection that enables them to objectively analyse their present situation. Having identified areas of particular strength and opportunities for initiative and innovation we construct an action plan that sets in motion and propels them to the achievement of the goals they have set themselves.

In addition, identifying a suitable team of individuals who are recognised as ‘instruments of change’ – credible, open, adventurous, have-a-go-type people who are willing to embrace new ideas and opportunities to develop themselves, others and the business or organisation can massively motivate the workforce.

Thanks again for a very insightful article.


Dave says:

Many thanks for your comment, very much appreciated.